New fit. New wash. Same trusted Square Rigger™.
We introduced our Square Rigger™ denim in 1983. Our philosophy: Make it as good as you can. Improve it whenever possible. And always, always price it fairly. These jeans are no different. They’re made with stronger denim that uses less water than conventional denim wash techniques. They’re priced to be an honest value. And in the spirit of constant innovation, they’re improved in two big ways: a new athletic fit that’s equal parts comfy feel and clean look, and a hint of stretch for “I can’t believe these are jeans” comfort.