Black Friday FAQ: Everything you need to score the best online Black Friday deals

Black Friday is almost here, and it looks a bit different than it did in years past. While shopping in-store has its perks, many customers are loving the online Black Friday sales. There will be just as many deals and steals, online, for you to snatch up if you know where to find them. Here are your Black Friday questions answered and some tips on how to score big this shopping season.

What is Black Friday?

Black Friday, or the Friday following Thanksgiving Day in the US, is the unofficial start to the Christmas shopping season. Stores will put out their best deals of the year to encourage shopping on this day, sometimes opening as early as midnight that day. It’s as much a fun tradition as it is a great way to get things you’ve wanted all year, or to buy Christmas gifts early, for a much lower price.

How has Black Friday changed over the years?

While in-store shopping is still very popular, online shopping has taken more of a front seat than in years past. There are a lot of appealing reasons to shop online. For example, instead of joining the mob of caffeinated shoppers willing to throw elbows to get a TV half off, you’ll be able to scroll through deals from the comfort of your own home. Sure, you won’t get the same thrill of racing through the store, snatching up everything on your list before anyone else can get to it, but you’ll also get to miss the miles-long lines and hours of waiting in the frigid cold. Flannel pajamas are a-okay for your shopping spree this year, so grab a cup of coffee and snuggle back up in bed with your laptop. You’ll also be ready to navigate the Cyber Monday online deals and steals like a pro. Black Friday has never been comfier!

Are Black Friday deals worth it?

Yes, in many cases they are. However, it is smart to keep an eye on the items you’re shopping for, this year. Watch the pricing and see if it goes down enough to justify buying. If you can get the deals online, that can be even better! It’ll save you time, gas, and being around a bunch of people in-store. Historically, Black Friday has been a holiday characterized by its crowds and tight spaces with other customers—which, if you’re into that, go for it. Some places regulate how many customers are in the store at a time so that the safety and health of customers can be maintained; these are the kinds of stores you might be all right visiting during Black Friday. 

Lands’ End wants to ensure that we keep our employees and customers safe, so you will find amazing Black Friday Deals on our website year-round – and better yet, if you sign up for our email newsletter, you will be the first to get our coupon codes for Black Friday and Cyber Monday deals!

Are Black Friday products lower quality than usual?

Not at all! Here at Lands’ End, you can expect the same high-quality shopping experience on Black Friday as you would any other day; the only difference is the deals! If you’ve been eyeing a new flannel shirt or fleece jacket lately, now’s the time to get it. Not only will you be ready to take on winter’s dropping temperatures, but you’ll also be doing it at a fraction of the price. Now is also a great time to load up on stocking stuffers that your friends and family will use all winter long. Tech-savvy teens and busy bees will love gloves that will let them use their smartphones without freezing their fingers off, and who doesn’t enjoy a cozy winter hat? Once you’re done with everyone else, treat yourself to something special with all the money you saved. Christmas shopping is hard work; you deserve it!

When do Black Friday deals end?

This is a tricky question because it really depends on the store or brand. Some companies only run ceratin deals until noon on Black Friday. Others run sales through the weekend. Some run sales only in-stores on Black Friday, but they have great deals on Cyber Monday. Make sure you check the websites for stores of the places you’re shopping for the beginning and end times of sales. You can also check your email for the details about most sales. If you subscribe to the store or brand’s emails, more than likely, you’ll get an email about the Black Friday sale rules for each shop. Make sure you know, though, or you might miss out on the best deals of the shopping season.

How can I prepare for Black Friday?

You can start getting ready for the big day by making a list of all of the things you hope to buy this year, then think of a few different places you can go to get them. Check out those stores’ websites to see if they have any of their Black Friday deals posted yet; this will help you decide where to get what. Some stores will send you coupons and special offers if you join their email lists, so, if you don’t mind a few more messages every month, this is a great way to score some extra savings. Don’t forget to check out local businesses as well! Black Friday is a great time to pick up unique gifts that friends won’t be able to find anywhere else. You’ll also be helping out your community, and what’s better than that?

Once you have your lists organized, coupon codes copied, and hot cocoa warming on the stove, all there is left to do is to wait. Celebrate Thanksgiving with the confidence that you will knock this year’s online shopping spree out of the park!


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