DODGEVILLE, WI – April 14, 2023 – Lands’ End, a classic American lifestyle brand, today announced its 7th annual International Swimsuit Day event. This year, Lands’ End is offering 50% off all swim-related products from Sunday, April 16 to Tuesday, April 18. The event will also be available to shop in Lands’ End retail store locations from Friday, April 14 through Tuesday, April 18.
Offering over 8,000 swimsuit options between style, color and size, Lands’ End remains a leading retailer in the swimwear market. The annual multi-day swim event will highlight iconic silhouettes such as the number one selling “tugless” swim collection while also introducing new prints inspired by archival Lands’ End designs. Beach towels, totes and cover-ups are also included in the 50% off promotion.
“We’re excited to announce our seventh annual swimsuit event,” said Kym Maas, Senior Vice President of Product and Merchandising at Lands’ End. “With a year-round demand in our swim business, our expansive swimwear collection is a cornerstone of Lands’ End. We take great pride in continually providing reliable, versatile, and solution-oriented products for our customers.”
More on how Lands’ End is celebrating International Swimsuit Days:
About Lands’ End:
Lands’ End, Inc. (NASDAQ:LE) is a leading digital retailer of casual clothing, swimwear, outerwear, accessories, footwear and home products. We offer products online at www.landsend.com, through our own Company Operated stores and through third-party distribution channels. We are a classic American lifestyle brand with a passion for quality, legendary service and real value. We seek to deliver timeless style for women, men, kids and the home.
Director, Global Communications