Cookie Policy

Here at Lands' End, we know how important your privacy is to you. Our aim is to give you open and honest information about the cookies we use on our site, why they are there, how they are used, and how they benefit your shopping experience. We also want to ensure you have the tools and knowledge to manage them, should you wish to do so. Cookies facilitate every aspect of your journey around the Lands' End website, from browsing and choosing products to ensuring your order is processed accurately. You can change your website browser settings to disable or reject cookies; for more information and to learn how to disable them, please visit www.allaboutcookies.org. Please note, however, that disabling or rejecting cookies may impair the functionality of the website and may mean that you are unable to shop with us online.

Cookies explained

Cookies are small data files on your device memory that help us deliver the best possible online shopping experience. The use of cookies is standard practice for all websites.

The information the cookie contains is set by a website's server and may be used when you visit the website, to remember things that you have done on that website in the past, for instance, putting products in your basket, logging in, or clicking on links.

Cookies are not dangerous. They are not computer programs and cannot be used to circulate viruses.

Why we use cookies
We use cookies for the following purposes:

To keep a record of the products you've put in your shopping bag for next time you visit
Allow customer to elect a persistent log in.
To make personalized product recommendations, based upon previous shopping on the website
Market research
Product service development
To remember your preferences so that we can offer an enhanced shopping experience
To enable us to highlight improvements to our website
To enable you to share favorite pages on your social networks
To make sure advertising on other websites is relevant to you
To provide personalized advertising on our website

Different types of cookies explained

Some cookies are deleted when you close down your browser. These are known as session cookies. Others remain on your device until they expire or you delete them from your cache. These are known as persistent cookies and these types enable us to remember things about you as a returning visitor.

Whether a cookie is a first or third party cookie depends on which website the cookie comes from. First party cookies are those set by or on behalf of Lands' End. Third party cookies are cookies that a third party places on your device through our website.

The main categories of cookies we use include:

Strictly necessary cookies
Strictly necessary cookies are essential to enable you to receive a service on a website. For example, cookies to operate online shopping baskets, or to comply with the law (e.g., such as to keep your information safe). We would not be able to operate our website without using "strictly necessary" cookies.

Performance cookies
These cookies do not collect information that identifies a visitor. Any information collected by these cookies is anonymous. We only use such information to improve our website. They are used to remember your preferences for next time you visit the website. They are also used to collect information about the numbers of visitors per page, the average time spent on a particular page, whether visitors receive error messages on a particular page and to analyze shopping behavior on the website. This information helps us to find out how well the website is working and highlights where it can be improved. For example, Adobe Analytics is used to provide us with data on website use.

Functionality cookies
Functionality cookies allow the website to remember choices you make (such as your log in details) and customized preference settings (e.g., text size). They also enable enhanced, more personal features. These cookies are also used to provide services you have asked for (such as watching a video). Information collected by functionality cookies may or may not be anonymised, but they cannot track your browsing activity on other websites. The functionality cookies on our website collect anonymous information.

Flash Cookies (or Locally Shared Objects)
Most computers these days have Adobe Flash installed. Websites that contain Flash can also store small files on your computer that are used in the same way as cookies. Flash cookies can also back up the data that is stored in other cookies. When you delete cookies, your Flash cookies are not affected. So a website may still recognize you if it backed up the deleted cookie information on a Flash cookie.

First and Third Party Cookies
Lands' End works with carefully selected companies to provide additional content and services, for example product recommendations. These companies may also set cookies on our behalf. Please note that third parties (including, for example, advertising networks and providers of external services like web traffic analysis services) may also use cookies, over which we have no control. These cookies are likely to be analytical / performance cookies or targeting cookies.

Targeting or Advertising Cookies
Cookies are used to advertise relevant products to you on other websites, based on the products and categories you looked at on landsend.com. Cookies are also used to personalize the Google advertisements that you see on landsend.com, using information such as the type of device, operating system, and internet browser you’re using; IP address of your decide; website you visited before you visited our site; and other data captured as part of normal online advertising activities.

If you would like to opt out of personalized Google advertisements on landsend.com on your desktop, you will need to block cookies in your browser. To learn how to do this, please see Section 3, How to manage your cookies.

If you would like to opt out of personalized Google advertisements on landsend.com on your mobile device, you will need to adjust your mobile device’s privacy settings. To learn how to do this, please visit the Network Advertising Initiative.

Sharing with social networks
If you wish to share products and content with your friends via social networks like Twitter and Facebook, these companies may set a cookie on your device memory. Find out more about these here:

https://www.facebook.com/about/privacy/

http://twitter.com/privacy

http://about.pinterest.com/privacy/

How to manage your cookies

Users can set their browsers to accept or reject all, or certain, cookies. You can manage the cookies that you allow on your device through the internet browser that you use. Learn how to block cookies in these common internet browsers:

If you use more than one browser or device, you will need to block cookies on each browser, for each device.

Please note that if you block all cookies, you may notice changes to your landsend.com experience, such as:

Some web pages might not be displayed correctly
You may be unable to place an order
You may not be able to take advantage of personalized features

Further information about online privacy

You may also want to read our Privacy Policy which governs how and when we use your personal data.

You can also find out more information about cookies from the websites below:

youronlinechoices.eu On this website you'll find information about how behavioral advertising works, further information about cookies and the steps you can take to protect your privacy on the internet.

aboutcookies.org A guide to deleting and controlling cookies in many of the internet browsers available.

networkadvertising.org/managing/opt_out.asp A tool that allows users to opt out of behavioral advertising delivered by its member companies.

If you have any questions about this Cookie Policy, please reach out to us at Contact Us.