Lands' Ends Principles of Doing Business
A beacon for what's REAL... real people, real value, real difference -high quality, honest value, friendly service, timeless style and community connections.
Principle 1:
We believe that serving our customers serves all of us. Everyone here understands that concept. Our customer service representatives are trained to know our products, and to be friendly and helpful. They are empowered to take all the time necessary to take care of our customers.
Principle 2:
Real value is a cornerstone of our brand. We price products fairly and honestly. We operate efficiently, and build relationships with manufacturers who have proven they are skilled, cost conscious, efficient and socially responsible.
Principle 3:
We are passionate about quality. We do everything we can to make our products better. We continually improve fabrics and construction details, and never reduce the quality of a product to make it cheaper.
Principle 4:
We are a community dedicated to creating new ways of connecting. We consider customers and employees our 'heartland' and seek to engage them in an ongoing conversation that encourages feedback and the betterment of the brand. That's why when you call, click or visit Lands' End, it's a little like coming home.
Principle 5:
We operate with integrity from the inside out. Employees and partners can be crystal-clear about our philosophy of doing business, goals for the future and expectations for success. Everyone here is accountable for their decisions under this guiding principle. The result? An engaged workforce that delivers added value to our customers (and the bottom line).
Principle 6:
We accept any return for any reason, at any time. Our products are guaranteed. No fine print. No arguments. We mean exactly what we say: GUARANTEED. PERIOD.®
