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Molly Hawkins, Lands’ End
608-935-6089, molly.hawkins@landsend.com
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Get Ship-Shape For National Maritime Day With Nautical Decorating Tips

From bedding and bath to dining and decorating,
Lands’ End features chic nautical styles for every room of the house

DODGEVILLE, Wis. (May 21, 2012) – On Tuesday, May 22, the nation celebrates its nautical heritage with National Maritime Day. Founded in 1963 as a nautical supply company, Lands’ End too, has reason to celebrate. For those dreaming of seaside escapes, Lands’ End pays tribute to the shore with its collection of home essentials in seafaring styles. It’s also one of the season’s hottest home trends.

“National Maritime Day gives Americans the opportunity to express our gratitude for the maritime industry and the benefits it brings to our country. It also recognizes those who serve and have served as merchant mariners to defend our freedom via the seas. As the daughter of a U.S. Navy Admiral, this observance is very close to home for me,” said Katherine Finder, vice president and general merchandise manager at Lands’ End. “Sailing is part of our DNA at Lands’ End. The themes, history and imagery inspire our designs from bedding to décor to totes.

Finder shares the following tips for infusing effortless nautical style throughout the home:

  • Liven up the living room. Infuse existing décor with nautical flair by changing out the pillows and rugs. Combine the Anchor ($40) and Embroidered Stripe ($30) Pillow Covers for a bold look. Choose the Rugby Stripe Rug (starting at $80) or elegant Wool Cable Dhurrie Rug ($300) to tie the room together.
  • Set sail for supper. Incorporate classic sailing motifs for a whimsical dinner setting. Set the mood with drinks in the American-made Nautical Pint Glasses ($38, set of four). Choose the Scrimshaw Plates ($35-$40, set of four) that feature designs including anchors, pelicans and lighthouses. Make guests feel extra special with the Sailboat Placecard Holders ($25, set of four).
  • Buoy the bed. The key to a relaxing bedroom oasis is an inviting bed. Pair the Tailored Hotel Embroidered Rope Duvet ($100-$160) and Tile Gate Print Sateen Sheets ($90-$150). Both are made from silky 300-count sateen for a bed that swims in luxurious softness. For cool summer nights, add the Stripe Cozy Cotton Chenille Throw ($79) or chunky Lakeland Cotton Cable Throw ($89).
  • Brush up the bath. Bathrooms are little spaces that can make a big impact. Simply switching out towels can transform a space in a matter of minutes. Choose from the plush Luxe Essential Stripe Towels ($65, set of six) or elegant Supima Embroidered Rope Towels ($95, set of six). Complete the look with a Tailored Hotel Embroidered Rope Shower Curtain ($60).

About Lands’ End
Lands’ End® is a classic American lifestyle brand with a passion for quality, legendary service, real value and a simple two-word promise to stand behind everything it sells: Guaranteed. Period.® Lands’ End delivers timeless style for Men, Women, Kids and the Home at landsend.com, 1-800-800-5800, the Lands’ End Shops at Sears and around the world. Lands’ End is a proud member of Sears Holdings Corporation (NASDAQ: SHLD).
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